‘This book is a distress signal. Rosan Smits makes it crystal clear how fascism is being normalized at alarming speed. Think it can’t happen in Western Democracies? Then read this book – because it already is’ — Rutger Bregman, author of ‘Moral Ambition’ and ‘Humankind’

Fascism is back. This time no swastikas, Nazi flags, or deadly bureaucracy, but MAGA hats, right-wing extremist memes, and a triumphant fist held high. For the first time in modern history, far right parties in some European countries have won a larger share of the votes than the Conservatives and the Social Democrats.

Fascism hollows out democracies from within. It starts with language, not tanks. With democratic elections, not a coup.

But how do fascists mobilise citizens? How has fascism become normalised in Europe again? And how do we stop it?

‘A masterful and chilling dissection of the modern ideology of hate’ — Paul Mason, author of ‘How to Stop Fascism’

‘An excellent read’ — Timothy Snyder, author of ‘On Tyranny’

‘Few journalists address the major issues of our time. Rosan Smits does. She explains clearly and convincingly what fascism is and why we need to use the word now. A necessary book’ — Simon Kuper

‘This book is a mirror. And we would be foolish not to look’ — Carice van Houten